Most agencies start by selling tactics. We start with strategy. Before we design a single campaign, we map out your goals, target audience, and messaging foundation. From there, we handle both strategy and execution under one roof — so you’re not juggling multiple partners or wondering if everything connects. It’s cohesive, transparent, and designed to drive sustainable growth.

Every engagement begins with a deep dive—your SMART Marketing Framework. We define your goals, audience, and differentiators, then translate that into a clear Strategic Tactical Roadmap. Once approved, we move into implementation: creative, campaigns, and optimization. Throughout the process, you’ll have full visibility into what’s happening, why, and what’s next.

You can do your own marketing—but that doesn’t mean you should. If it’s draining your time, stealing focus from your business, or producing inconsistent results, it’s time to bring in a strategic partner, especially if you want to grow. Hiring a marketing guide means you get structure, insight, and a plan that actually pays you back in time, sanity, and results.

Real results take time—especially the kind that last. You’ll notice early wins in clarity, focus, and better decision-making almost immediately. Tangible growth (leads, revenue, brand traction) typically builds within 3–6 months as your foundation solidifies and data-driven optimizations kick-in. We focus on sustainable progress, not empty quick fixes.

You’re not alone—we hear this from so many small business owners. Fidd&Co was built as the antidote: transparent, collaborative, and strategy-driven. Our SMART Strategic Framework is a 90-day engagement designed to build clarity, traction, and trust—and to see what it’s really like to work together. If, after that, it’s not the right fit, you can walk away with a clear plan in hand. You’ll always know how your budget is being used, what’s working, and what’s not. Every step is built on honesty, strategy, and shared growth.

We track what truly matters—outcomes that align with your business goals. Before we launch anything, we establish key performance indicators that measure impact: leads, conversion rates, retention, or awareness. You’ll receive regular reports and insights showing what’s working, what needs refining, and how your investment is performing in real terms.

You’ll work directly with a lead strategist who oversees your account and coordinates the team. We meet bi-weekly or monthly to review performance, priorities, and next steps. You’ll also have access to shared reports and quick-response communication, so you’re never left guessing where things stand.

We work best with women-owned and small businesses that have a set marketing budget and want a marketing agency partner who takes a more strategic approach. Our ideal clients see marketing as an investment in growth and are open to collaboration and honest feedback. If a company comes to us asking for one-off ads, billboards, or disjointed tactics without real commitment to the process, we’re probably not the right fit—and we’ll tell you that upfront. We do our best work with clients who value thoughtful strategy, steady progress, and marketing that reflects who they are.

There’s no one-size-fits-all price because every business has different goals and starting points. We work with clients of all sizes, but you must have an allocated monthly marketing budget. Most clients begin with a strategic engagement or audit, then shift into ongoing marketing leadership or execution retainers. We’re transparent from the start—you’ll always see the full scope, deliverables, and investment before you commit. No hidden fees or padded retainers.